Website Refresh

Overview

Forcht Bank had a clear vision for the website they wanted but knew they couldn’t execute alone. They provided us with great drafted designs to jump start the process of developing the site you see today.

Services used on this project

  • Web Design
  • Content Management
  • Hosting
  • SEO
  • Analytics
  • Online Visibility

Project Goals

The Ask: Develop a website that doesn’t look like the typical bank site and reinforces the bank brand “Happier Banking”.

The Answer: Create a consumer-focused website that’s clean, clutter-free and incorporates modern design elements, animations and video.

The Process

Pannos started the process by holding in-depth discovery sessions with the bank. Armed with the insights gained during discovery, Pannos worked in collaboration with the bank to craft a streamlined user experience made to reflect the brand direction. We overhauled their existing sitemap to restructure content for today’s users and ease of mobile navigation. Together with the bank, Pannos created eye-catching design elements and animations, using video as a focal point on many pages to capture the attention of website visitors.

Results

An engaging, colorful website that builds on the bank’s brand, and stands out from many other bank websites. The bank wanted a video as their homepage header image which works well with the consumer-focused design and prominent search bar.
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